Bashtags and McDFails

 In Digital Marketing

I wish McDonald’s would stop trying to use social media. As a large, global company I’m assuming they feel compelled to do keep up with the trends… but really, does ANYONE really feel a special connection to them? Sure, everyone loves (and is addicted) to their french fries but they’re kidding if they think people want to tweet on their behalf. The now-classic #McDStories hashtag debacle will go down in social media history as a marketing blunder.

I just did a quick search to see what the dialogue around #McDStories is now and see people using #bashtag lol. The Internet is great.


Sources, References, Image:3 ways to avoid a hashtag PR debacle | Articles and Was McDonald’s Twitter problem really a ‘McFail’?

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